Webflow template for bad a** female founders
In my world, humans come first.
YOU are the main source of inspiration behind every bit of strategy, workflow, and automation set into motion. If it doesn’t serve the human behind the business and the human on the receiving end of the business – I don’t want it. Period. (Channeling my best Anna Sitar voice, iykyk)
Together, let’s throw up a big ol’ middle finger in the face of hustle culture.
Instead, you’re invited to buy into a vision where creative entrepreneurs can define their own success and chase the hell out of it – without giving in or burning out.
Listen, I got lost in the hustle once, too. If I could go back and tell myself what I know now, I’d say, “Stop making decisions based on what you think you *should* do and instead, allow yourself to start operating your business in a way that actually supports the life you want to live.”
Do you remember that craving for freedom & flexibility that pushed you to start your own business in the first place? I got it back by creating a business that revolved around my lifestyle, not the other way around, and you can, too.
And it’d be an absolute freakin’ honor to help you do it.
work with me
Because I’ve got a human-first approach to, well, just about everything I do, I thought we could start there.
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Meet Fran – the human.
It’s me, hi! (Yes, that was a shameless Taylor Swift reference, I thought we’d kick this off the right way). If attending The Eras Tour was the highlight of your year (dare I say lifetime), we’re already BFFs. But don’t worry, you don’t have to be a swiftie to work together – just know that I absolutely believe that I am the one person who would be able to convince you that you could actually like her music.
If I were to win a medal, it’d be for being DoorDash champion (because who would rather eat at a crowded restaurant than on their couch while watching their comfort sitcom? Idk, not me.) Seriously, I’ve lived in the greater Boston area for a year now and have only eaten at a restaurant 5 times at the most. FRIENDS marathon, anyone?
At any given point in time, there’s a 97% chance I’m cuddling any three of my cats because being a pet parent is without a doubt my main personality trait.
On the not-so-rare occasion that they want nothing to do with me – because, you know, cat sass – I’m probably flipping through pages of a Sarah J. Maas fantasy or planning my next tattoo. ‘Cause if BookTok was a person, it’d be me.
Now that you’ve met Fran, the human, it’s time to meet my alter ego (she’s cool too, I promise).
Meet Fran – the client experience architect.
Don’t worry, I’m always Fran (the human)! But when it’s time to talk about how I can help you, I’ll never shy away from the fact that I’m an expert at what I do.
Way before I was a client experience consultant & systems strategist, I was just a graphic design student trying to make it to graduation day (definitely less fun than the Eras tour). I knew I wasn’t made for the 9-5 life, so I ventured into the online space not knowing what would unfold.
Rather than rattle off a bunch of roles I’ve played over that journey, I’ll cut to the chase. It’s not one single credential that makes me qualified. It’s the entire collection of experiences and perspectives I’ve picked up over time.
Now, I’ve filled a toolbox of skills that allow me to hear your goals, zoom out on your business as a whole, find where there’s room for improvement, and whip up systems & solutions tailor made for you.
Here’s a peek into that tool box I’m talking about!
BFA in Graphic Design
Serving creatives comes naturally to me because I am one. Not only does my degree in graphic design help me build beautifully branded forms & templates to enhance your client experience, but it also means that I understand how left-brained creatives think.
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certified dubsado specialist
When it comes to CRM set-ups, workflows, and automations, you should know I’m platform approved. Dubsado (my CRM of choice) offers a certification program to test whether your skills & knowledge are at expert level. (I passed so now you may now refer to me as Dubsado Queen.)
neurodivergent business owner
The girls who get it, get it. And boy, do I get it! It took me a long time to understand that my neurodiversity isn’t a bad thing, it just means my brain works ~differently~ and that’s okay! Because of my own experience, I understand how important it is to create a business that works for your brain, too.
in-house copywriter & team member
Even if I wear many hats, I can’t wear ‘em all. That’s why I always call other experts when your projects require their brilliant minds. Rest assured that every client experience audit has a copywriter’s eyes on your messaging and if she’s not finessing your canned emails, she’s making sure I do a top-notch job with them.
Everything I do supports a world where creative entrepreneurs can build sustainable & successful businesses that allow them to be fully present in their lives.
And that world I’m dreaming up for you (ahem – for all of us)? It’s built upon:
Sustainability
Systems that are easy to run & maintain both now and as you evolve (as a person and a business owner) – yes, please!. Not only should your business systems support stellar experiences for your clients, but let you get back how you want to be livin’ (because we both know you ditched the 9-5 life for a reason!)
Flexibility
The systems we create work around the unique ways your business and your brain work, not the other way around. I want to support you through your humanness: the challenges, neurodivergence, mental health days, and more.
integrity
Do you ever get the ick from the online space? Yeah, me too. That’s why honest & ethical communication and consent-based action is my (not so) secret sauce that allows you & your project to feel good and thrive.
education
Some old dude somewhere said knowledge is power and I tend to agree (for once). So you get the most success possible from every investment, I’m constantly creating and updating valuable resources to support you on your unique business journey.
It's such a weight off my shoulders to feel confident in the experience I'm providing my clients every step of the way.
My client experience was not matching up with the quality of work I was providing for my clients, DIYing everything was not cutting it anymore, and I just knew it was time to level up and streamline my processes with Dubsado.
Fran was an easy choice for me because she really knows what she's doing AND makes it all look so good. She exceeded my expectations with every step of the process and tailored everything to my unique needs in my business. I am so grateful for the invaluable work she did and the results have been incredible!
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Fran is a client experience angel (Fae, if I may).
After years of neglecting my systems and making my life unnecessarily difficult, I decided to invest in having Fran completely and totally set up (literally... from scratch) my Dubsado. It has taken theeee biggest weight off my shoulders, and was also the most seamless process from the jump. (Hi, beauty of a good system... LOL.)
But, truly — if you've even thought for a second about investing in someone to help set up your systems, Fran is that girl for you. She's speedy, efficient, and so, so intentional. Every aspect of the things she created for my Dubsado and business were on-brand AND on-voice — for instance, my canned emails. I am a copywriter, so I was nervous about having someone else write them, and she NAILED IT — and I cannot wait to use this for years and years to come.
Forget what they say, your world (and your business) *should* revolve around you.
That’s why it’s my mission to bring systems that support your lifestyle, client experiences that actually reflect your quality of work, & automations to keep it all working (even when you’re not).
If you want to read a book in your backyard because the sun just happens to be shining on a Wednesday afternoon – I want you to do it without thinking twice. (Because you know that your clients will always be supported in the background!)
OKAAAY, LET’S GO!
